OK5114 - How to Write and Use Advertisements
How to Write and Use Advertisements £8 Postage £1.99
What a little gem!
It's a graphic design course in one small book and quotes the famous business maxim, 'It's easier to make an article than to sell it'.
Dealing with typography, layout, creating desire and finally 'the clincher'!
There's more to an ad than might at first appear.
An attractive, well preserved and entertaining publication.
Size: 14cm x 21cm x 2cm.
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